AT&T Techgating
Digitally-Enhanced Event Experience
AT&T Techgating
Mobile devices are an integral part of life, especially when you’re Techgating. Whether you need help finding the party, downloading your mobile ticket to the game, or even knowing when to swipe left, we created Techgating tips to enhance the gameday experience.
We shot a collection of thumbnails and rotator images for the Techgating mobile site during a scrappy, low-budget, one-day photo shoot. With such minimal budget, recruiting talent, wrangling many moving parts, and ensuring we were buttoned up during the pre-pro lead to results far beyond expectations.
I sketched the shots, directed the shoot, and even handled all of the post-shoot retouching and compositing while recruiting talented team resources as needed along the way.